- Bod Australia (BDA) has launched four new Cannabidiol (CBD) products in the Netherlands under the Swisse Wellness brand
- The soft gel cap products target needs such as immune function and joint mobility
- The launch follows Bod’s exclusive partnership with Health and Happiness group (H&H), under which sits Swisse Wellness
- Bod will receive a royalty on net product sales as well as a cost plus margin for the supply of its products and expects revenue from sales in the Netherlands to be realised this quarter
- Shares in the Bod Australia are trading 6.73 per cent higher at 55.5 cents
Bod Australia (BDA) has launched four new Cannabidiol (CBD) products in the Netherlands under the Swisse Wellness brand.
Swisse Wellness is an Australian vitamin and skincare brand now selling the CBD products on its eCommerce channels and in-store at health-food chain Holland and Barrett.
The soft gel cap products are designed to target needs such as immune function and joint mobility.
The launch follows Bod’s exclusive partnership with Health and Happiness group (H&H), under which sits Swisse Wellness.
Bod and H&H already sell products in Australia, the U.K. and the Netherlands but plans to target other areas of Europe and the U.S.
Bod will receive a royalty on net product sales as well as a cost plus margin for the supply of its CBD products. Bod expects revenue from sales in the Netherlands to be realised this quarter.
Bod Australia CEO Jo Patterson said the company’s partnership with H&H was expected to grow in the months ahead.
“We have now collaboratively launched Swisse products into three major markets in a very short space of time and the Company is confident that our high-quality CBD products will be well received by consumers to address a range of mainstream need states,” she said.
“Bod will continue to work with H&H and Swisse on expanding the range beyond the first four CBD products and we expect the number of countries where we sell product to expand in the coming months.
“We are also working on product development initiatives for our proposed US market entry.”
Shares in the Bod Australia are trading 6.73 per cent higher at 55.5 cents just before market close.