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HITIQ (ASX:HIQ) partners with Western Australian Football Commission for concussion technology

ASX News, Technology
ASX:HIQ      MCAP $15.89M
03 November 2022 17:50 (AEDT)

Source: WAFL

HITIQ (HIQ) has signed with the Western Australian Football Commission (WAFC) for the 2023 WAFL season to deploy its concussion management technology.

Revenue generated under the agreement is expected to represent 15 per cent of the total operating revenue, which the company reported as $1.65 million for FY22.

This means revenue generated would be $247,500 for the year.

As part of the agreement, WAFC will use the company’s Nexus mouthguards for the entire 2023 season and CSX concussion assessment software that will cover 780 male and female players from senior and youth competitions.

The company said the deal signifies the importance WAFC is placing on the growing issue of player welfare through increased resource and investment to better understand the impact and management of head impacts in football players.

“This enables the WAFC to remain at the forefront of technological advances as we continue to prioritise the health and wellbeing of all football participants in Western Australia,” WAFC Executive Manager Troy Kirkham said.

HITIQ CEO Mike Vegar echoed similar sentiments to Mr Kirkham, adding that the partnership is an important step in extending the reach of HITIQ’s technology platform into a broader Australian football audience.

“HITIQ is well positioned to leverage our global head impact databank with years of work across elite sporting teams, including the Australian Football landscape, to support WAFC in their ambitions,” he said.

This announcement comes after the company announced a similar deal with the Premier League yesterday.

Shares in HITIQ were up 60 per cent to close at 4.8 cents.

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