- Jatcorp (JAT) has begun fit-out work on its first retail store in China, JAT Maternity & Infant Boutique
- The store was originally expected to open in March 2020, however, due to COVID-19 lockdowns and restrictions, the opening was delayed
- The directors expect the turnover for the store will be between $500,000 and $800,000 in the first year of trading
- The store is set to establish JAT’s image in the Chinese market, promote the company and expand the influence of the company’s products in China
- Jatcorp is up 4.35 per cent, trading at 2.4 cents
Jatcorp (JAT) has begun fit-out work on its first retail store in China, JAT Maternity & Infant Boutique.
The first store, to be opened in Shanghai, was previously expected to open in March 2020, however, due to COVID-19 lockdowns and restrictions, the opening was delayed.
The store is set to establish JAT’s image in the Chinese market, promote the company and expand the influence of the company’s products in China.
The fit-out works for the new store have now begun, with the company aiming to open the store for trading in late February or early March 2021.
JAT Maternity & Infant Boutique covers square metres and is located next to the Sinopharm pharmacy, a move expected to drive significant consumer traffic to the JAT Store.
The store will sell a full range of in-house brands including Neurio, Moroka, Ione Milk and Abbeyard, as well as other popular baby products produced by Australia and China.
The directors expect the turnover for the store will be between $500,000 and $800,000 in the first year of trading.
The establishment of the Shanghai store will also assist in driving consumers to JAT’s online China sales platform, which will be established by JAT’s newly established subsidiary, Hangzhou FAT Food Group.
If the Shanghai store is successful, JAT intends to open further stores in Shanghai and other cities in China.
Jatcorp is up 4.35 per cent, trading at 2.4 cents at 1:20 pm AEDT.