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Live Verdure (ASX:LV1) launches 13 Seeds on Amazon Australia

Consumer Discretionary
ASX:LV1      MCAP $59.75M
07 April 2021 05:00 (AEST)

Source: 13 Seeds

Food, skincare and nutraceutical company Live Verdure (LV1) has launched its 13 Seeds product range on Amazon Australia.

The 13 Seeds product range is made entirely of Tasmanian hemp and includes oil, honey, muesli, protein powder and capsules.

LV1 will continue its direct-to-consumer approach, and this partnership with Amazon Australia will serve as an extra shopfront.

Additionally, LV1 will maintain control of the price of each item sold, how the products are marketed, product packaging and the logistics process.

The company will also continue to handle customer enquiries to maintain the current high level of customer service is retained.

Amazon Australia will be responsible for the marketing of the platform, providing the technology for payment and undertaking dispute management, when necessary.

Amazon Australia will also receive a commission fee for every LV1 product sold through its site.

LV1 has stated it hopes this partnership with Amazon Australia will lead to a wider customer base, increased sales and deeper brand awareness.

“The launch of our 13 Seeds food range on the Amazon Australia marketplace is a fantastic first set in expanding our footprint,” Managing Director Ran Vaingold said.

“Australia is just one region where Amazon operates and this arrangement will benefit our loyal Australian customer base today, while paving the way for Live Verdure to deliver our quality products to additional markets worldwide in the future,” he added.

LV1 has ended the day a slight 1.82 per cent in the red with shares trading at 27 cents in a $15.19 million market cap.

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