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  • Nuheara (NUH) ships its first batch of world-first US FDA-approved OTC hearing aids as it signs retail giant Target to its online distribution base
  • The company began mass producing the HP Hearing Pro product earlier this month and will now reach “millions” of consumers through Target.com
  • CEO John Luna says Nuheara is continuing to strengthen its omnichannel approach to reaching all consumers that can benefit from its tech in the States
  • Nuheara says 38 million people in the US suffer mild to moderate hearing loss
  • NUH shares are up 2.5 per cent and trading at 20.5 cents at 3:08 pm AEDT

Hearing aid tech specialist Nuheara (NUH) has shipped its first batch of US FDA-approved OTC hearing aids as it signs retail giant Target to its online distribution base.

The company started mass producing the HP Hearing Pro product earlier this month and will now reach “millions” of consumers through Target.com.

“We are excited to announce another significant point of distribution that builds greater access for Americans to the HP Hearing PRO, powered by Nuheara’s US FDA-cleared Ear ID self-fitting process,” Nuheara US-based CEO John Luna said.

“Target.com online reaches millions of consumers across the US, and along with our established retail partnerships including Best Buy, Crutchfield, Fuel Medical and others, it continues to strengthen Nuheara’s omnichannel approach to reaching all consumers that can benefit from our cleared over-the-counter hearing aids in the US.”

The company said 38 million people in the US suffered mild to moderate hearing loss.

Headquartered in Perth, Australia, Nuheara was the first consumer wearables technology company to be listed on the Australian Securities Exchange.

NUH shares were up 2.5 per cent and trading at 20.5 cents at 3:08 pm AEDT.

NUH by the numbers
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