- Mobile carrier Syntonic has announced a major contract with Fox Sports, for the rollout of a soccer-fan mobile app
- Soccer fanatics in Brazil and Mexico are already able to access the subscription-based app, which lets them view exclusive content and follow team-news
- However Syntonic said today it is too early to gauge the fiscal impacts from the deal
- The company recently extended a suspension on its trading, with shares frozen at 0.2 cents each.
Seattle-based mobile service carrier Syntonic announced today it will partner up with Fox Sports’ Latin American division to reach soccer fans in Brazil and Mexico.
The initiative, named Fox Gol, is being deployed across the countries as a subscription service for sports fans. As announced today, Syntonic will help distribution of the service and can make a profit off of it.
“Winning the right to become the distributor of Fox Gol soccer content in Brazil and Mexico is a significant achievement for Syntonic and serves as strong validation of the integrated advertising, content services, and mCommerce offering we have for premium content providers,” Syntonic CEO Gary Greenbaum said.
Fox Gol is already available for access in Brazil and Mexico, with regional carriers to expand the application lined up in the development plan.
“The rapid deployment demonstrates the agility of our business model and platform which can be deployed swiftly across multiple carriers where we can leverage established relationships,” Gary added.
Image sourced from Syntonic’s ASX media release
Soccer fans in Latin America subscribed to the Fox Goal service can follow their favourite teams and gain access to exclusive video streaming and additional content.
“Syntonic is able to cater to higher revenue and margin opportunities which are becoming more and more frequent in Brazil, Mexico and other emerging markets where Syntonic has an established presence,” Gary said.
As of today, Syntonic is already conducting international business in Vietnam, Philippines, South Africa, Brazil and more.
While today is a big feather in the company’s cap, management reiterated that revenue impacts from the sports deal are yet to be known.
Shares in Syntonic are sitting still at 0.2 cents each today, as the company recently extended its suspension in trading.