Join our daily newsletter At The Bell to receive exclusive market insights
- AssetOwl (AO1) and its recent partner, PPM Group, have been working closely to promote inspector360, a photo-centric property management platform
- The 12-month agreement will see PPM use its vast client base to promote AssetOwl’s virtual tour technology
- The parties will soon launch a marketing campaign which will include social media and educational posts and real estate competitions
- inspector360 has actually already been used by real estate company RE/Max who has since declared it will introduce the app across all of its offices
- AssetOwl shares remain in the grey and are trading for 0.9 cents each
AssetOwl (AO1) has provided an update on the launch of its photo-centric property management platform, inspector360.
Last month, the property management platform provider entered an exclusive 12-month partnership with PPM Group. The agreement is for PPM Group to promote AssetOwl and its real estate inspection products to PPM’s clients and social media network.
In particular, PPM Group will market inspector360, AssetOwl’s virtual tour technology to create an internal view of a property.
Since the parties struck the agreement, they’ve been working closely to optimise a marketing campaign before it launches this week.
The campaign will include targeted social media posts, real estate industry competitions to encourage registration and informative posts to educate property managers while promoting inspector360.
While this will create broader awareness, inspector360 was actually commercially used for the first time last month. On April 20, AssetOwl announced RE/MAX WA used the virtual tour app to list its properties that are available to buy and rent.
The real estate company then declared it will introduce the app to all of its offices in Western Australia and across Australia.
“This technology is the next step in what the real estate and property management industry has been waiting for: a virtual, easy to use and interactive solution to marketing properties and managing inspections onsite, live or remotely,” PPM Group Managing Director Debbie Palmer said.
The inspector360 app is available now for iOS and Android devices and can be downloaded from the Apple store or Google Play store.
AssetOwl closed Tuesday’s session in the grey, with shares trading flat at 0.9 cents each.
