Join our daily newsletter At The Bell to receive exclusive market insights
- Sales software and platform provider Bigtincan Holdings (BTH) has signed a $1.8 million contract with Red Bull
- Under the agreement, Red Bull’s employees and global distributors will use Bigtincan’s software for remote onboarding and training
- The program will also help promote and sell Red Bull products in customer-facing scenarios using mobile and handheld devices
- The contract is valid for over two years, with an option to extend a further five years
- Company shares are up 5.06 per cent on the market this morning and are trading for 83 cents per share
Sales software and platform provider Bigtincan Holdings (BTH) has signed a $1.8 million contract with Red Bull.
Under the agreement, the software will be used by Red Bull employees and global distributors for remote onboarding and training. The program will also help promote and sell Red Bull products in customer-facing scenarios using mobile and handheld devices.
The contract is for over two years, with an option to extend a further five years.
With its technology, Bigtincan’s mission is to help sales and service teams increase customer satisfaction. Its mobile artificial intelligence-powered sales platform aims to assists sales reps as they engage with customers.
Red Bull is an Austrian company known for its range of energy drinks. Its famous Red Bull beverage sells 7.5 billion cans a year, making it the highest market share of any energy drink in the world.
Bigtincan was chosen for the contract by Red Bull through a competitive bid process.
Company shares are up 5.06 per cent on the market this morning and are trading for 83 cents per share at 11:02 am AEST.
