The Market Online - At The Bell

Join our daily newsletter At The Bell to receive exclusive market insights

“Let’s make this easy.” Queenie Tan is on a mission to make investing easy and fun for Millenials, Gen Z and all Australians.

I caught up with Queenie Tan to learn more about so-called “finfluencers” or influencers who share financial advice on social media may supercede traditional advice mediums in terms of popularity.

What is a ‘finfluencer’?

Financial advice content shared on social media is contributing to the growth of the “creator economy”, which is valued at more than $130 billion globally.

Queenie explores some of her journey that led her to becoming a finfluencer, and explores some of the different approaches taken by men and women when it comes to investing.

Queenie says there are apps and tools to support new and experienced investors towards achieving success.

“I really do like to keep my investing simple,” she said.

“I have an automation set-up and it automatically invest in ETFs, and I don’t even have to think about it.”

Queenie’s message

“Try not to get caught up in all the noise,” she said.

“If we overcomplicate things, we end up not investing at all. If we’re not investing, we’re losing money.”

Put simply, Queenie is a big believer in keeping investing simple and fun!

The material provided in this article is for information only and should not be treated as investment advice. Viewers are encouraged to conduct their own research and consult with a certified financial advisor before making any investment decisions. For full disclaimer information, please click here.

More From The Market Online

Klevo completes Australian Credit Licence acquisition to expand fintech platform

Klevo Rewards has completed the acquisition of Australian Credit Licence holder Just Ask Solar, supporting its…
The Market Online Video

The ASX Today: Oil surge keeps market flat as energy stocks rally

The ASX traded flat as oil climbed above US$90 a barrel on renewed Middle East tensions.…

LE Minerals completes airborne geophysical surveys at Capricorn project

LE Minerals has concluded its airborne geophysical surveys over the Capricorn gold-copper belt project in Central…
The Market Online Video

Money and Investing: We analysed 100 millionaires. Here are 10 habits that built real wealth

This week on Money and Investing, Mitch Olarenshaw and I discuss the 10 millionaire habits they identified after analysing 100 success stories.