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Retail giant appoints former Coles exec for top role at BCF

Consumer Discretionary
ASX:SUL      MCAP $3.414B
18 July 2019 23:47 (AEDT)

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Retail giant – Super Retail Group has appointed former Coles executive Paul Bradshaw as the new Managing Director of its outdoors business, BCF.

Paul has worked in several high leadership positions at Coles, including Chief Store Operations Officer and a Group General Manager. To add to his retail experience, Paul has also previously held senior leadership positions at the U.K.’s second-biggest supermarket retailer, ASDA.

BCF lost its former CEO, Anthony Heraghty, in light of a review of Super Retail Group’s employment arrangements in February this year. The review found Super Retail Group to be owing employees $32 million in unpaid overtime hours and other award allowances.

As a result, longstanding Super Retail Group Managing Director and CEO Peter Birtles stepped down from his role, and Anthony was appointed to succeed him.

Now, Paul has been appointed to take Anthony’s place in looking after BCF’s 130 stores around the country.

Paul will assume his position as BCF Managing Director in November this year. He will take over from Ethan Orsini, who has been in the senior leadership position in the interim since Anthony was promoted.

Anthony said Paul is a great fit for the role of Managing Director at BCF.

“Paul describes himself as a customer-obsessed retailer, which is perfectly aligned with BCF’scustomer-centric approach to retailing,” Anthony said.

He said Paul’s experience in retail will bring hands-on leadership and extensive experience to the boating, camping and fishing store.

Paul said he was looking forward to join the team at Australia’s “favourite” outdoor store.

“I am excited about joining a great business and working with team members who are so focused on customer satisfaction,” Paul said.

Super Retail Group shares hit a premium $9.52 this morning, but have since dropped slightly and now trade for $9.39 each — a slight 0.11 per cent increase from yesterday’s closing price.

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