- The Calmer Co’s (ASX:CCO) Fiji-sourced Kava-based health drink powder to go on sale at Walmart.com
- Walmart is America’s largest “omnichannel retailer”
- CCO recently saw its products hit the shelves physically in Australia
- That deal sees Coles stocking its products
- Shares in CCO last traded at 0.5 cents
Not long after finally hitting the shelves of Coles (ASX:COL) after logistics delays, The Calmer Co International (ASX:CCO) is now listing its Fiji-sourced Kava-based health drink powder sachets on Walmart’s e-store.
The US-based superstore chain is the world’s largest “omnichannel retailer” and the Fiji Kava product will be a sole e-commerce release.
Walmart’s “digital operations group” has already commenced an onboarding process with Calmer Co, the company reported this morning.
Fiji Kava is advertised as “promoting calmness, support mind and muscle relaxation and improve sleep.”
CCO noted Walmart’s e-commerce health and wellness category sees 6.7 million weekly virtual feet through the door.
The Calmer Co also states the “unit economics of the Walmart platform are equivalent to Amazon”.
CCO shares last traded at 0.5 cents.