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- Keytone Dairy Corporation’s (KTD) plant-based bars are set to hit Woolworths stores nationally
- Four bars have been accepted and will be available across more than 200 stores from October
- The company says a number of new products are currently under development, which it hopes to market soon
- Keytone Dairy Corporation shares are trading in the grey at 13 cents each at 11:48 am AEST
Keytone Dairy Corporation (KTD) will see its plant-based bars stocked in Woolworths stores nationally.
Keytone’s Super Cubes Wholefoods and plant-based bars will be stocked in more than 200 Woolworths supermarkets in Australia from October.
Four bars have been accepted as part of the range review: salted caramel, berry nice, lemon slice and white choc macadamia.
The bars will be made at Keytone’s newly expanded protein bar and snacking facility.
Keytone says it will launch campaigns to market its new range in Woolworths, including a social media campaign on the Super Cubes on Instagram and Facebook platforms from today.
“We look forward to supporting the bars in Woolworths with a renewed and sustained marketing campaign as we continue to build a successful portfolio of brands,” Chief Executive Officer Danny Rotman said.
The company says its brands continue to gain traction and attention from leading retailers, as well as consumers.
“Our products are on point and cater for evolving trends including plant-based products, and we have a number of exciting new products currently under development and coming to market soon,” said Danny Rotman.
Keytone Dairy Corporation shares were trading in the grey at 13 cents each at 11:48 am AEST.
