The Calmer Co CEO Anthony Noble on what lies ahead in FY25

In this interview, Anthony Noble, CEO of The Calmer Co, discusses the company’s recent achievements and future plans. Key highlights include a significant increase in sales, with their products gaining a broader range in Coles stores across Australia and a notable focus on their e-commerce model. Noble also elaborates on their marketing strategies, emphasizing efforts to position their products as alternatives to alcohol, and announces plans for expanding into the US market with new product offerings.