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The Market Herald has completed its rebranding to The Market Online.
This goes beyond just a name change, it also earmarks a major expansion of the partnership with HotCopper and the dedicated mission to provide investors with an even more enriching and valuable online investing experience.
The Market Online brand is a modern digital research and news publication, and Managing Director and Chief Operating Officer, Twila Jensen, said the name also better aligned with partner platforms: HotCopper in Australia and New Zealand; as well as Stockhouse in Canada and the United States.
“These sites serve these countries’ largest, most affluent and engaged investment communities,” she said.
“We’re more committed than ever to ensuring all investors – from those starting out, to those who are very experienced – are well informed and can have confidence as they learn, research and discuss investing through our platforms.”
The Market Online Australia Executive Producer Sonia Madigan said audiences could look forward to more credible editorial and broadcast coverage of ASX and NZX market news, key events and conferences, with regularly research reports and insights.
“What’s also really exciting are the content partnerships that are being established,” she said.
“You can now come to The Market Online and HotCopper to hear from the likes of Wealth Within’s chief analyst and author Dale Gillham; former footy great, turned fund manager Chris Judd; and, the founder of Jevons Global in Sydney, Kingsley Jones.
“And stay tuned, because there is so much more to come.”
Vice President, Global Product & Media Solutions, Charlotte Head, said improving user experience was HotCopper, Stockhouse and The Market Online’s top priority and there would be more opportunities for interactivity with other investors as well as company leaders.
“We have the unique ability to help investors access capital market insights in real time and we’re excited to grow our presence with new segments, tools and partnerships to help both new and active users make better-informed investment decisions,” she said.
